Portable Label Printer M610 EU with Brady Workstation PWID Suite

Order Reference: M610-QY-EU-PWID

  • Stand Alone Printing: Stand-alone & Peripheral
  • Colour Capability: Monocolor
  • Max. Label Width (mm): 50.80 mm
  • Recommended Usage per Day: 750
  • Resolution (dpi): 300 dpi
  • Print Technology: Thermal Transfer
  • Continuous vs Die Cut Labels: Continuous and Die-cut
  • Application(s): Asset tracking, Circuit board labelling, Data and telecommunications labelling, Electrical labelling, Facility identification, General identification, Safety identification, Wire and cable labelling
  • Warranty: 2 years

Advantages of Brady M610

Get the durability your work demands. Do more with enhanced capabilities like military grade shock resistance, below freezing operating temps and the widest range of data entry options. Plus, print up to 4,500 labels on a full charge. Kit includes a Hard Case.

  • Design and print labels using a keypad or desktop software
  • Work longer with an enhanced Gen3 Li-ION battery – print 4,500 labels on a full charge
  • Easily import and export label files, lists and graphics to the printer through USB 2.0 port (Type A and B) or USB flash drive
  • Print labels at 50.80 mm per second print speed
  • Get added durability with a printer that is resistant to military-grade shocks (MIL-STD-810G) and 1.80 m drops
  • Operate your printer in -18° - 46°C temperatures
  • This printer comes with a Brady WorkStation Product & Wire Identification Suite, enabling you to immediately start designing professional labels
Portable Label Printer M610 EU with Brady Workstation PWID Suite

Brady M610 Label Printer

Label creation, just a tap away

Seamlessly design, view and print labels right from our industry-leading app.

The M610 Printer with Bluetooth, paired with Express Labels mobile app, provides a seamless on-demand experience for maximum on-site efficiency.

Label creation, just a tap away

Portable just got more powerful
Get the job done right in the facility — or in the field

Portable Label Printer M610 Data entry

Data entry

Numerous ways to save and store labels on board - choose to import data files from a USB thumb drive, import and save files, lists and graphics, or design and print labels using a keypad, mobile app or desktop software.

Portable Label Printer M610 Better printing

Better printing

So many features to get your printing job done fast and right - best in class 50.8mm per second print speed allows you to print text, barcodes, shapes and images. Also features an enhanced Gen3 Li-ION battery for non-stop printing.

Portable Label Printer M610 Label selection

Label selection

Make the best label for every job - choose from over 50 material types, 900+ label parts, including continuous tapes and pre-sized labels, available in stock cartridges, bulk boxes as well as custom labels created to your specs.

Do more with enhanced capabilities:

  • Resists 1.8 m drops and 115 kg crushes
  • Print 4,500 labels on a full charge
  • Wider (-18° to 46°C) operating temperature range

Purpose-built materials for the applications you need
A few M610 label materials you should know about

Material Wire & Cable
Wire & Cable
Electrical & DataCom
Electrical & DataCom
Harsh environment
Harsh environment
Component & Equipment
Component & Equipment
Safety & Facility
Safety & Facility
Wrap around
Heat shrink
Electrostatic dissipative
Cable tag
Tamper evident

Brady Authentic Materials - a premium labeling experience

Brady Authentic materials work seamlessly with the M610 Printer to produce enhanced performance and reliability. The M610 Printer is not compatible with non-Authentic materials: non-Brady manufactured or materials from earlier generation Brady printers. Check for the insignia!

Brady Authentic Materials


Key Characteristics:

Description Value
Article Number 317804
Order Reference M610-QY-EU-PWID
Total Qty per Pack 1 Piece(s) / Piece
Minimum Order Quanitity 1
Application(s) Asset tracking, Circuit board labelling, Data and telecommunications labelling, Electrical labelling, Facility identification, General identification, Safety identification, Wire and cable labelling
Quantity 1
Brand Brady®
Trade Name M610
Country of Origin MY


Description Value
Size - Width (mm) 107.19 mm
Size - Height (mm) 328.42 mm
Size - Depth (mm) 106.42 mm
Weight (kg) 1.41 kg
Display Size 71.12 mm
Minimum Label Height (mm) 5.99 mm
Min. Label Width (mm) 6.40 mm
Dimensions 107,19 mm (W) x 328,42 mm (H) x 106,42 mm (D)

Material Characteristics:

Description Value
Materials Supported FreezerBondz™ Polyester, Heat-shrink Polyolefin, High Temperature Heat-shrink Polyvinylidene Fluoride Sleeve, Metallised Polyester, Metallised Polyester with Polyester Overlaminate, Nylon Cloth, Paper, Polyester, Polyethylene, Polyethylene Foam Laminate Polyester, Polyimide, Polyolefin, Polypropylene, Polyvinylfluoride, Reflective Tape, Self-laminating Polyester, Self-laminating Vinyl, StainerBondz™ Polyester, Static Dissipative Polyester, Tamper-evident Metallised Polyester, Tamper-evident Polyester, Tamper-resistant Metallised Vinyl, Tamper-resistant Vinyl, Vinyl, Vinyl Cloth
Colour Yellow, Grey

Product Features:

Description Value
Battery mAh Rating 2700 mAh
Bar Code Type Code 128, Code 39, EAN-13, EAN-8, Interleaved 2 of 5, More through Brady WorkStation, UPC-A, UPC-E
Auto Shut Off User Configurable
Battery Type Rechargeable Lithium-ion Battery
Battery Weight (metric) 181.44 g
Built-in Symbols 480
Language Support Bulgarian, Croatian, Czech, Danish, Dutch, English (US), Estonian, Finnish, French, German, Hungarian, Italian, Norwegian (Bokmål), Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Turkish
Calibration Automated through Smart Cell
Connectivity Options Standalone Use, USB 2.0
Custom Labels Available Yes
Cutter Manual cut
Display Type Colour LCD Screen, LCD backlit graphics display
How Is Battery Shipped Shipped in box, not installed
Interface Type Full QWERTY Keyboard, PC
Internal Memory Capacity 512 MB RAM, 256 MB Flash
Keyboard Type QWERTY
Operating Humidity Range 10%-90% (non-condensing)
Operating Temperature -18°C - 46°C
Stand Alone Printing Stand-alone & Peripheral
Power Source AC Adaptor, Rechargeable Battery
Power Supply Voltage 110 - 240 V
Printing Wizards 66 Block, Breaker Box, DesiStrip, Faceplate, Flags, Patch Panel, Terminal Block, Vial, Wire Wrap
Recharge Time 4 hours
Shipped With Battery Yes
Storage humidity 10%-90% (non-condensing)
Storage Temperature -40°C - 70°C

Printing Specifications:

Description Value
Print Technology Thermal Transfer
Print Speed (mm/sec) 50.80 mm/s
Printing Functions Auto Format, Banner, Date/Time Stamp, Fixed Length, Justification, List Function, Mirror, Multi-copy, Print Preview, Reverse, Rotate, Serialisation, Vertical
Colour Capability Monocolour
Resolution (dpi) 300 dpi
Display Resolution 320 x 240 pixels
Max. Label Width (mm) 50.80 mm
Max. Liner Width (mm) 57.00 mm
Recommended Usage per Day 750
Max. Print Width (mm) 50.80 mm
Max. Print Length (mm) 1016.00 mm
Text Sizes (pt) 4 - 170 pt
Font Styles Brady Alpine, Brady Fixed Width
Symbol Categories Arrows, Datacom, Electrical, Exit, Fire Safety, First Aid, GHS/CLP, Greek, Home Electrical, HSID, International, ISO Signs, Laboratory, Mandatory, Miscellaneous, Packaging, Personal Protective Equipment, Prohibition, Public Information, Safety, Warning, WHIMIS
Number of Stock Parts 800+ standard parts
On Screen Indicators Battery Life, Bluetooth Status, Error Messaging, Ribbon and label part number recognition, Ribbon Remaining, Supply Remaining, WiFi
Print Rotation Yes
Drop Test Resistant to 1.8 metre drops, Resistant to military-grade shocks (MIL-STD-810G)
Serialisation Multiple & Linked
Smart Cell Yes


Description Value
Continuous vs Die Cut Labels Continuous and Die-cut
Software Compatibility Brady Workstation, Windows based driver for 3rd party software use
B- Numbers supported B-109, B-145, B-321, B-342, B-344, B-345, B-362, B-390, B-412, B-422, B-423, B-424, B-425, B-427, B-428, B-430, B-432, B-435, B-437, B-439, B-459, B-461, B-473, B-483, B-486, B-488, B-489, B-490, B-498, B-499, B-642, B-717, B-718, B-719, B-724, B-727, B-7351, B-7546, B-7551, B-7576, B-7593, B-7597, B-7598, B-7599, B-7643, B-7696, B-7697, B-966, B-966B
Compatible Media BM-, BMC-, M6-, M6C-
Min. Label Length (mm) 5.99 mm
Min. Liner Width (mm) 20.62 mm

What's Included:

Description Value
Includes This printer ships in a hard case holding a USB cable, a quick start guide, a Li-ION Rechargeable Battery, an AC Adapter, a product USB, a Brady Workstation Product & Wire Identification Suite, a roll of M6-11-427 and an M61-R4310 ribbon
Warranty 2 years


Description Value
UNSPSC 45101520
RoHS Compliance Status Compliant with Directive 2011/65/EU and 2015/863
REACH SVHC Status Part contains an SVHC
REACH Candidate List Date 14 June 2023
Approval/Compliance CofC, cUL, FCC, IC/ISED, RCM, UL, UL MEX
Safe Use Instructions SUI_Systems.pdf


Magnet for M610 Label Printer

Magnet for M610 Label Printer

BMP41 BMP61 M610 and M611 Printer Soft Case

BMP41 BMP61 M610 and M611 Printer Soft Case

Rechargeable Lithium-ion Battery for M510 M610 M710 Printer

Rechargeable Lithium-ion Battery for M510 M610 M710 Printer

Hard Case for M610 Label Printer

Hard Case for M610 Label Printer

PDF Resources


M610 Label Printer - Overview Video

Our Advantages

We build long-term business partnerships with our customers.

We provide premium quality products and best prices on orders.

We cover the entire country and quickly deliver the products.